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IKEA: Show Off
Your stuff says a lot about you, (your weird uncle with the taxidermy collection... yah). But why should you hide your stuff away in a drawer, never to see the light of day? IKEA has a literal world of storage solutions. So, we made a social and email campaign encouraging our audience to show off what makes them unique.
AD: Cindy Ho
ACDs: Jay Packham & Ian Cochran
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